Conservatory Outlet, the fabricator supplier to the Conservatory Outlet Network of Dealers, recorded its highest ever financial order intake in March following a record month for the number of online leads it generated in January.
The two statistics are thought to be no coincidence according to Conservatory Outlet Sales Director Greg Kane; ‘Clearly, a large proportion of the record number of leads we generated in January have been successfully converted into retail sales by Conservatory Outlet dealers who have, in turn, ordered more double glazing and triple glazing windows, doors and conservatories from us – it’s a perfect example of the mutually beneficial relationship that we have with our dealers.’
The main websites belonging to Conservatory Outlet generated a total of 1200 leads during the first month of 2012, with individual dealer websites – over 20 individual sites, all provided free of charge by Conservatory Outlet – generating in the region of 4,500 enquiries during the same period. The online leads generated by Conservatory Outlet are sent automatically to the regional dealer for that area within seconds of the enquiry being made, giving sales staff the best possible chance of arranging a set appointment.
Many of the sales advisors from the Conservatory Outlet Network of Dealers are also currently undertaking a programme of retail sales training, run by Paul Clifton and funded by Conservatory Outlet, with the aim of further improving conversion rates at every stage of the sales process.
Wakefield conservatory, window and door suppliers Conservatory Outlet have announced that they have extended their support for Ripple Africa, a UK Registered Charity Working in Africa, for another 12 months.
Conservatory Outlet are firmly committed to protecting the environment, hence their support for Ripple Africa who are involved with a variety of environmental projects in Malawi, Africa.
So far, the home improvement firm has agreed to fund the planting of 20 tree nurseries in Malawi which equates to 72,000 trees per year, one tree for every window or door frame manufactured by Conservatory Outlet, or 50 trees for all conservatories and orangeries installed by its dealership.
On top of this, Managing Director of Conservatory Outlet, Matthew Glover, has also confirmed that next year’s Fabricator and Installer Trade (FIT) Show, which he has co-organised, will be supporting Wakefield charity Thornes Park Nursery.
In addition to providing the initiative with regular monthly donations, the FIT Show will also fund the design of a new website for Thornes Park Nursery, which is based less than a mile away from Conservatory Outlet and FIT Show’s head offices.
The Nursery can also expect to benefit from Matthew’s business and marketing expertise that has seen him prosper with Conservatory Outlet and the launch of the FIT Show, a huge event in the double glazing and conservatory industry calendar for 2013.
Ripple Africa and Thornes Park Nursery are both great examples of how, collectively, FIT Show and Conservatory Outlet…
It was revealed yesterday that the proposed conservatory tax is set to be scrapped after intervention by the Prime Minister. It would have required UK homeowners looking to install a conservatory to also install energy efficient measures beforehand. It is understood that David Cameron deemed this to be an unfair demand on those who want an extension built at their home.
However, the Guardian newspaper has today uncovered that a similar scheme is already in force in Uttlesford, Essex and has been for the past five years without any complaints from residents in the area. A spokesman for Uttlesford council says the scheme has proved to be a huge success:
“It has proven to be very, very uncontroversial. It is not about making people put solar panels on their roofs at massive expense. It is about sensible measures.”
In response to the above The Department of Communities and Local Government have stated:
“This is a local scheme whereby a council has used its local flexibility in imposing specific planning requirements.”
More embarrassing for the government and Mr Cameron in particular, is the fact that Uttlesford is a Conservative-led district.
News that the proposal isn’t set to go-ahead will come as a welcome relief to homeowners across the country, especially those looking towards installing conservatories at some point in the future as it may have forced them into purchasing extra items such as double glazing and alike.
Not that it isn’t also worthwhile buying double…
The online campaign to promote next year’s FIT Show (Fabricator and Installer Trade) continues to gather momentum following the launch of a website solely dedicated to the glass and glazing event.
Within just three weeks of a specially organised press launch event in February announcing that the FIT Show would be staged next year, more than 50% of floor space had already been booked by many of the industry’s high-profile conservatories and double glazing companies.
With a 500k marketing budget to hand, organisers of the event were fully aware that having a presence online would play a crucial part in helping them secure further big names so that they can achieve full industry representation, attract in excess of 150 exhibitors and make certain that ‘everyone’s going’.
One of the key aims of the site is to give all exhibiting firms an appropriate platform upon which they can display a detailed company profile and promote their presence at the event, which takes place between 16-18th April 2013 at the Telford International Centre (TIC).
Call to actions are present throughout the site so that any company interested in taking up exhibition space can declare their interest courtesy of a short online form, with QR codes utilised to ensure a speedy registration process.
A set of enhanced floor plan visuals can also be accessed so that visitors to the site can view a full layout of the TIC and see how exhibition space has been allotted to signed-up…
Wakefield home improvement company Conservatory Outlet have welcomed news that The Glazing Ombudsman (TGO) has been formally accredited as an Ombudsman member by the British and Irish Ombudsman Association (BIOA).
As a result, it means that the TGO becomes the official ombudsman scheme for settling domestic glazing installation complaints within the UK.
Conservatory Outlet – who are also members of the Glass and Glazing Federation – were one of the first companies in the window industry to sign up to the TGO scheme when it launched in the middle of last year.
TGO provides free dispute resolution between consumers and double glazing companies, ensuring that the public can buy home improvement products with added peace of mind, extreme confidence and are always guaranteed value for money. The Glazing Ombudsman is independent, fair and impartial in his judgements for consumers and Installers
Being a member of TGO is one of many ways that Conservatory Outlet justifies its position as one of the leading companies in the window, door and conservatory industry. The company also offers a range of Energy Saving Trust Recommended windows, as well as Secured by Design windows and doors, conservatories, orangeries, porches, French doors and patio doors.
In the unlikely event that a homeowner is unhappy with a Conservatory Outlet installation, they have the reassurance that TGO offers them a formal route to pursue their complaint further via a scheme that is itself accredited and recognised as an official ombudsman scheme.